Professional Certificate Course in Understanding the Extended Marketing Mix

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Duration

2 Weeks

Pedagogy

Online

Professional Certificate Course in Understanding the Extended Marketing Mix

This course provides an in-depth understanding of the Extended Marketing Mix, unraveling the marketing process and its planning elements. Participants will identify various business processes, delve into standard operating procedures (SOP), and enhance customer service consistency through a focus on people and customer interface.


After the successful completion of the course, you will be able to learn about the following,

  • Understand the Extended Marketing Mix.
  • Explore the Marketing Process and Its Elements.
  • Master Marketing Mix Planning.
  • Identify Types of Business Processes.
  • Comprehend Standard Operating Procedures (SOP).
  • Enhance Consistency in Customer Service through People and Customer Interface.
  • Discover Qualities of an Effective Customer Service Representative.


Accreditation

All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.

Entry requirement

There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.
The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.

  • Marketing Mix Strategist
  • Process Analyst
  • SOP Coordinator
  • Customer Service Consistency Manager
  • Business Process Planner
  • People Interface Specialist
  • Customer Experience Analyst
  • Marketing Planning Consultant

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What you'll learn

Module 1

Understanding The Extended Marketing Mix

This course delves into advanced marketing concepts, focusing on the Extended Marketing Mix, business processes, and standard operating procedures. Participants will gain insights into ensuring consistency in customer service through effective people and customer interface strategies, equipping them for strategic roles in marketing planning and execution.

 
 

4 Lectures
1 Quiz

Testimonial

Discover the success stories of learners like yourself

Where learning goes beyond acquiring new skills to also deliver an enjoyable experience.

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RISHIPAL S.

I’ve gone through this course with deep interest, and I pick up something new that I didn’t see before. I’ve used the course to boost my performance in the comp...

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Nour R.

First of all, I would like to thank the MSBM team's for this course is designed to help me and how to use it for my life experiences. Second of all, this cours...

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Ang J.

This is my fist time knowing about how the market works and wow logistics , Overall for me is very hard cause I never expected myself to have completed this cou...